Mission statement – To promote the State of Oklahoma and preserve its western heritage through a group of professional, Oklahoma rodeo all-stars, who are ambassadors for the State of Oklahoma by putting their home state in the spotlight through their performances in the rodeo arenas across the country, media interviews, and public events.
Statement of Purpose – To market tourism and the western life style and to have a positive impact on our state’s image and ultimately improve visitation to Oklahoma and attendance at the western events and attractions.